IBD ribbon hopes to end negative perception, raise awareness
- Mon, 6/18/12 - 1:30pm
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The “IBD & Ostomy Awareness Ribbon” hopes to address the negative perceptions surrounding Inflammatory Bowel Disease (IBD) and ostomy surgery. Nearly 1.4 million Americans live with Crohn’s disease or ulcerative colitis, known as IBD. Another three-quarters of a million Americans live with an ostomy due to colorectal cancer, bladder cancer, IBD, or birth defects.
The dark brown ribbon has cream-colored lettering and features a small, red crystal in the center to represent the ostomy.
In addition to educating, raising awareness, and providing support and empowerment to the IBD and ostomy community, the ribbon aims to remove the negative perception of having a bowel disease or an ostomy and to raise awareness for two non-profit organizations, Get Your Guts in Gear (www.ibdride.org) and IBD Quilt Project (www.ibdquilt.org).
To order the IBD & Ostomy Awareness Ribbon and for more information, visit www.ibdandostomyawarenessribbon.bbnow.org.